Jeff Mason – CEO
Jeff pioneered the use of applied analytics to enhance direct response fundraising. He has worked across all levels in politics from state and local races to multiple Presidential campaigns. He has an extensive background in data management, predictive modeling and analytics, voter contact strategies, direct mail and email marketing, and both digital and television advertising. He is a graduate of The University of Texas.
“Luck is what happens when preparation meets opportunity.” – Coach Darrell K. Royal
Mary Jane Mason – President
MJ runs client management operations at Preferred. She most recently served as Director of Data Operations at Stratified Data, the parent company of Preferred Communications. With a biostatistics background, she ran a data management & analysis team in healthcare research until 2012. Mary Jane has two daughters both already more opinionated than she is about everything except hating prime numbers.
Danny Schwartz – Data Services
Danny oversees data management at Preferred. He has a decade of experience providing donor prospects for national direct mail, email, and digital lead-generation campaigns. A graduate of The University of Texas, Danny still resides in Austin where he can play golf year round.
Michele Wood – Senior Director, Client Management
Michele has run direct mail campaigns for national political and charitable organizations the past 15 years. She is a graduate of North Carolina State University with a Bachelors of Arts degree in Communications. Michele resides with her family in North Carolina.
Noelle Green – Senior Director, Client Management
Noelle brings over 20 years experience providing insights and analysis across all of Preferred’s data resources. In her spare time, Noelle enjoys running and training for various races throughout the year.
“Life it is to be enjoyed, not endured.” – Gordon B. Hinckley
Michelle Shands – Senior Director, Client Services
Michelle has worked in the direct mail industry for over 16 years. Michelle has been married to her husband for close to four years and they are proud god-parents of six. In her spare time she enjoys cooking, reading, and spending time with friends.
Steve Bowen – Director, Fundraising Services
Steve manages Preferred Communications’ in-house fundraising programs. Prior to joining Preferred, Steve oversaw all direct mail fundraising for the National Republican Congressional Committee. In his spare time he enjoys climbing mountains in the summer and skiing down them in the winter. Steve is a graduate of Saint Anselm College.